TRUE linkswear, best known for its comfortable, modern golf footwear designed for the rigors of walking amid the elements, today debuts its All Day 5-Pocket and All Day Chino Pants for men. The company, based in Tacoma, WA., says “All Day” is a technically designed collection of pants built for comfort, versatility and performance. The line complements TRUE’s growing […]
Category: Golf Footwear
Troon, Luxury Included Sandals Resorts and Beaches Resorts, Teaming to Elevate Caribbean Golf Experiences
Troon and the Luxury Included Sandals® Resorts and Beaches® Resorts, are teaming on a new sales and marketing collaboration that will further enhance the resort companies’ marketing strategies and elevate the guest experience across their golf destinations throughout the Caribbean. The partnership will benefit Sandals’ and Beaches’ growing portfolio of golf resorts, including Sandals Ochi, […]
Callaway Golf CEO Brewer: Too Early to Determine LIV Golf’s Impact on the Company
Callaway Golf President Chip Brewer told Wall Street analysts this afternoon that it’s still too early to tell if the fight between the PGA Tour and upstart LIV Golf tour will have any impact on his company’s sales or its marketing initiatives. Callaway Golf earlier this summer suspended its endorsement contract with Phil Mickelson, following […]
Callaway’s Brewer On “New Ground” in Dealing with ELY’s Struggling Stock Price
It’s rare that an executive of a publicly traded company speaks on the record about his or her company’s stock price, but that’s what Callaway Golf president and CEO Chip Brewer did on a May 10 conference call with Wall Street analysts to discuss his company’s Q1 earnings. Despite strong quarterly numbers the past two […]
To Combat Shipping Challenges, Titleist Parent Acushnet Company Airfreighting More Inventory
The stories of shipping problems to and from ports across the globe have become almost legendary since the Covid pandemic hit full bore beginning in March 2020. The Acushnet Company, parent and Titleist and FootJoy, hasn’t been immune to those freight challenges or the associated cost increases. To combat some ot those shipping challenges, […]
Gaining Traction: TRUE Linkswear Focuses on Brand and Product
For those who think endorsements from Tour players are all about money, I give you TRUE Linkswear, the golf shoe company whose players put performance over dollars. “We don’t throw big paychecks at mindless athletes to simply wear our product or logo,” says TRUE President Jason Moore, who in 2009 founded the company along […]
Shoe Legend Mike Forsey’s Next Act: Payntr Golf
For many executives, nearly four decades in the golf business – or any business – means it’s time to begin thinking about stepping aside and spending more time on the golf course playing rather than selling and promoting the game. But spend even a few minutes with Mike Forsey and you get the idea that […]
Cole Haan Debuts Next Gen Golf Shoe Line
Cole Haan, an iconic American performance lifestyle brand and retailer, last year expanded into the performance golf category and quickly has became a brand to watch (and wear). Cole Haan today introduced its second generation of shoes that it says can be worn on the golf course and on the office. The company has […]
Puma Golf Launches ALPHACAT Shoe Line
PUMA Golf has introduced its new PROADAPT ALPHACAT, which it calls the “Alpha” of all spikeless shoes. The company says the shoe features a fresh design that combines exceptional performance and hi-tech materials with PUMA’s fashion-forward aesthetic, The ALPHACAT is available in two versions for men: standard lace and DISC ($150), as well as a […]
Callaway Golf Says Topgolf’s Funding Needs “Significantly Lower” Than Expected
When Callaway Golf and Topgolf merged in March 2021, Callaway bean counters estimated funding needs for its golf entertainment division to be approximately $325 million. As of year-end 2021, however, Callaway Chief Financial Officer Brian Lynch said Topgolf’s need for funding was “significantly lower’’ due to its faster than expected recovery and strong 2021 performance. […]